Flying Redefined
I’m a firm believer that good design = good business. Last spring I became completely obsessed with Korean Air with their stylish flight attendants (who also provided great service) and beautiful advertising campaigns. And now, after reading a post Grace did on Porter Airlines, I totally want to take a trip to Canada as an excuse to fly this awesomely cute and design forward (well, backwards with it’s slightly retro feel reminiscent of the golden age of flying) boutique airline. Click here for the full interview with Neal Whittington of Present & Correct on the inside scoop behind Porter, the adorable raccoon, and the branding of the airline itself.
{images via d*s}
Lauren K
April 14, 2009 at 11:53 pm //
Wow, really fabulous. Well played Porter Airlines, well played!
This Time Now
April 15, 2009 at 12:53 pm //
Great post!
Felicia, This Time Now
Tricia
April 15, 2009 at 3:44 pm //
This makes me think of the classic branding movement that happened here in the states with airlines like TWA! So neat, they did a really good job:). I especially liked the food and packaging shots (but of course!)
Postcards and Coasters
April 16, 2009 at 9:37 pm //
I love the idea of bringing back the old style flying… it was so glamorous!
I like the flight attendant uniforms but I would hate wearing that hat. It gives flight attendants that Barbie Doll look but it’s not realistic.